Copy-Paste Sphere of Influence Prompts for Realtors

Most agents don't lose business because they forgot how to sell. They lose it because their sphere goes quiet for six weeks and then gets a bulk email nobody asked for. If you're a solo agent with about 40 contacts and no assistant, this is your Sunday routine: paste one prompt, fill the brackets, send it.

Weekly check-in touches

Short, specific, one question. Write these Sunday night, send Monday morning.

Write a 35-word check-in text to [CLIENT NAME], who bought in [NEIGHBORHOOD] in [YEAR]. Mention one specific thing happening in [NEIGHBORHOOD] this month, ask one easy question, and skip the pitch and emojis. Sign it [YOUR NAME], [BROKERAGE].
Turn one closed transaction into three separate sphere touches. Details: [ADDRESS], [PRICE], [NEIGHBORHOOD]. Give me a 30-word text for day 1, a 60-word email for week 2, and a handwritten-note script for week 4. Use a different angle in each.
Write a 120-word Monday email to my sphere using only these numbers: median price [MEDIAN PRICE], average days on market [DAYS ON MARKET], active listings [INVENTORY]. Do not invent or round any statistic. End with one question about their plans in the next 12 months.

Re-engaging dormant contacts

These skip the guilt-trip opener.

Write a re-engagement text to [CLIENT NAME], who I last spoke with in [MONTH/YEAR]. Do not apologize for the gap and do not open with "it's been a while." Lead with one useful local fact, then ask if they still own [ADDRESS]. Keep it under 40 words.
I have 40 contacts in my database. Sort the list below into four buckets: talked to in the last 90 days, 3-12 months ago, over a year ago, and never met in person. Then give me one opening line for each bucket. Contact list: [PASTE LIST].
Write a 50-word "just listed near you" text to [CLIENT NAME] about [ADDRESS] at [PRICE]. Frame it as neighborhood information, not a pitch. If they reply, suggest a 10-minute call. Sign as [YOUR NAME], [BROKERAGE].

Referral asks that don't feel needy

Ask once, be specific, and never combine it with a market update.

Write a referral ask to [CLIENT NAME], who closed [X] months ago. Reference one specific detail from their transaction. Ask for an introduction to one person they know who is thinking about a move. Under 60 words, no flattery.
Turn my thank-you note to [CLIENT NAME] for the referral of [REFERRAL NAME] into a 4-line email. Include one update on where things stand. Do not ask for another referral in the same message.
Write a quarterly stay-in-touch text for 20 past clients who have never referred anyone. Rotate three angles across the batch: a local event, a [SEASON] maintenance reminder, and a market question. Give me all 20 as separate lines.

Market and neighborhood updates

Keep these factual and short.

Draft a 70-word note to leave with the neighbors of [ADDRESS], which just went under contract. I represented the seller. Share the list price [PRICE] and one line inviting them to ask what their home is worth. Keep the tone factual with no promises about future price.
Write my monthly update for [NEIGHBORHOOD]: 150 words, two paragraphs. Use only what I give you — [RECENT SALES], [NEW LISTINGS], [ROAD OR SCHOOL NEWS]. Add one line suggesting readers talk to their lender or CPA for financing or tax questions.
Write a two-step follow-up for [CLIENT NAME], who has not replied to my last text. Step one: a 25-word nudge three days from now. Step two: a 25-word closing message ten days from now that gives them an easy out. After step two, I stop. No pressure language.

Pro tips before you paste

Frequently asked questions

How often should I text my sphere of influence as a real estate agent?

One personal check-in a week and one value touch a month is enough for most solo agents. More frequency without a reason to reach out reads as spam.

What do I say to a past client I haven't talked to in a year?

Skip the apology and lead with something useful — a sale on their street, a maintenance reminder, or a change in their local market. Then ask one easy question.

Can I use ChatGPT to text my sphere of influence?

Yes, for drafting. Send each message yourself to catch anything the model got wrong about a name or address, and check your brokerage's texting policy before sending in bulk.

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* This guide is for general information and does not constitute legal, financial, or real estate advice. RealtyPrompts is not affiliated with any brokerage or MLS.